e-FRACTAL - e-business driven company

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Application development


Contact us

Vinohradska 174
130 00 Prague 3
Czech Republic

e-mail: info@e-fractal.com
phone: +420 222 523 000

Application development

Take care of the main operations of your business and leave your worries about technical matters to us. Let your business grow with new applications, which we will design, build and operate according to your needs. We have many successful references in this area.

Over the last several years, we have managed to build a strong technological background, supported by an experienced team working similarly with the research and development center. Nowadays, this know-how is used as a fixed basis on which we build stable and successful projects for our clients. Thanks to the knowledge acquired during the implementation of our projects, we customize our solutions according to the specific requirements of individual customers. Moreover, we regularly present the unique innovative projects with an unconventional look at the different areas of business.   

Selected Projects:

We have chosen several representative projects we helped to grow. Among them are:


We launched our on-line system for the sale of air tickets in 1999. We based it on the global distribution system Amadeus, and were the first company in the Czech Republic to do so. Later, in 2000, we joined this application with another global distribution system, Galileo. The entire system was developed on the purely object-oriented technology Visual Works from Cincom and the object-oriented database Gemstone/S using the programming language Smalltalk.
Up to the present date, we have advanced the system with new functions and modules so that it can fully support the operation of its owner, the travel agent FRACTAL. It consists of several on-line web applications, the billing and back-office systems, an advanced CRM, a module for the support of call-centers and a module for reporting. The application SmartTerminal, which was launched in April 2004 and was the third generation of developed information system, became a corner stone of success of our affiliated company FRACTAL. SmartTerminal was the main competitive advantage that raised FRACTAL to be among the top ten sellers of air tickets in the Czech Republic, with an annual turnover of more than a quarter billion CZK. Today, FRACTAL is a prominent and well-respected player in the tourism sector, and regularly has significantly higher sales growth than the market average.

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Lotus Notes Connector for MS MIS

In 2001, as part of our Mobile Office project, we became one of the first companies in the world to make information from Microsoft Exchange available to Czech mobile customers from Eurotel (now owned by Telefonica O2), and thus entered the world of mobile technologies.
A few months later, we commercialized our previous experience with a project internally designated LOMA. This project was based on the circumstances which had become apparent at that time. Firstly, the mobile operators around the world implemented Microsoft Mobile Information Server into their networks as a platform for interconnection of events' notifications from MS Exchange to mobile phones via SMS. Unfortunately, in many regions the product was not acceptable without the native support of Lotus Notes. LOMA was intended as a connector between the widespread technology of Microsoft Mobile Information Server and Lotus Notes. We managed to finalize an advanced version of the LOMA project in a very short time, and arranged a meeting with representatives of Microsoft mobile division in autumn 2001. After a thorough internal audit of the technology they required several changes. When we had incorporated the desired changes, they decided to acquire the technology and then we sold the whole project to Microsoft in 2002.
In the context of cooperation we provided them with contractual support in the following years for a number of operators from around the world. The first operator to implement the technology with our assistance was Eurotel (they had already implemented Microsoft Mobile Information Server Carrier Edition at that time).

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SMS Touch

Following the successful implementation of the Lotus Notes Connector for MS MIS our activities in the field of mobile technology continued. As early as 2003, we introduced the project SMS Touch, functioning as a platform for linking computers with SMS technology. The project quickly attracted new customers, so we installed and connected more than 600 clients in 2004. A few among these clients were CEZ, Electrolux, B Braun, Severočeská plynárenská and the Prague Municipal Police. Our clients used our applications such as Outlook SMS Touch, SMS Touch Exchange or SMS Touch Toolbar for MSIE, or hosted the core of our system on their own systems using the XML API interface.
After further development we released other versions. One of them brought a revolutionary innovation in the form of two-way communication between computers and mobile phones using SMS. Thanks the Joint Venture we managed to implement one clone of this project in Vancouver, Canada, where it acquired a number of other users.
Nowadays, the project provides connectivity for other projects and for regular customers  connecting to the SMS center of hundreds of mobile operators. A part of the project was rewritten in the Erlang programming language, which ensures high scalability and redundancy. At the present time, we have been preparing a new activity in which we will involve the base of this project.

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System for Scientific Journal Management

Based on a request from a well-respected scientific institution, we have developed a system that supports the publishing process of scientific articles. Nowadays, the system is in daily use by our clients as we simultaneously work on several new features that will make it as user-friendly as possible. We offer this system in the form of a hosted application, which includes operation, administration and maintenance. At this time we provide services to a number of different institutions that issue dozens of publications numbering more than several thousand articles. Pursuant to the requirements of the individual publishers, we have presented a number of standard scenarios for the article approval process. Also, we have analysed the performance at each step of the way, and optimized the process.
The system integrates the activities of persons engaged in the creation, correction, approval and publication of an article. For simplicity, there are four main roles defined in the system - an author, a chief editor, an editor and a lecturer. All operations performed by these players are interconnected and technically mapped. The system enables one to manage the whole lifecycle of the published articles: from the author’s registration, to the article’s insertion, through a review made by a chief editor as well as by an editor, and finally to the article’s evaluation (peer review) by lecturers. Our system supports the monitoring responsibility. This means that every article has its own history which records what was done with the article and who did it. A similar history is provided for each user. The system enables the creation of a user-friendly digital archive, as it is compatible with internationally accepted standards for metadata description of digital objects within Dublin Core.

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Based on previous academic research, we started to invest in research and development of a new system for modeling business processes on our premises in 2003. The initial survey of the market convinced us that the demand for this kind of tool exists, and therefore we started an internal development, which began in 2004 when we released first commercial version to our clients. Subsequently, the project was renamed from Comet to the current name Craft.CASE.
In the following months there was a continuous modification of the system's functionalities up to version 1.47. This version has become a widely used tool with which we have provided process-modeling services to companies such as Deloitte, Česká pošta (Czech Post), CEZ and Czech Airlines. Consequently, we defined our own methodological framework (methodology CC) in 2007, which has become basis for all other versions of Craft.CASE.
The turning point in the evolution of Craft.CASE was the end of 2006. We realized the high growth potential of the project and the need for further investment. We knew that funding through natural organic growth could become a major limiting factor for the further development and success of Craft.CASE tools as well as the methodology associated with it. Therefore we came to the conclusion that it was necessary to find a partner who would be involved in the project financially and/or strategically and would ensure international reach; we hoped to find this partner sometime in mid 2007.
In February 2007, we began communicating with several potential partners. Afterwards, there was a contract negotiated and signed between e-FRACTAL and a newly created entity CRAFT.CASE Ltd. (established in London). By doing so, the product Craft.CASE got the opportunity to prosper from the strong financial background of the investor, and gained access to global markets that promised a high potential for further development and growth. 
Thanks to the sale of Craft.CASE, e-FRACTAL got exclusive distribution contacts for the Central Europe and funding for the further development of the R&D of innovative technology and solutions.

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Systems for knowledge management (KEYSYSTEM)

In 2004, we entered a completely new field - systems that focus on a knowledge management. During the last few years it has become apparent that there are many companies whose core value is the knowledge, skills and professional orientation of their employees. Therefore, we created a system for the effective knowledge management (Knowledge Management System). We offer two versions of this system: remote installations on clients' premises or installations in our application-hosting center. The international company Deloitte was one of the first clients, to have the system implemented and actively used. Our system has helped them manage their employee information across Central and Eastern Europe.

A new version of our Knowledge Management Suite - "KeySystem" - was launched in December 2010, including active demo at KEYSYSTEM.com. Thanks to it, all of client's important information, knowledge, experience and skills can be sorted, reported and visualized in one place.
Currently, we focus mainly on the sale of this system to foreign markets.

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One of our ongoing investments has been the project Phonecopy, which launched in 2003. The first prototype version was implemented in the Smalltalk X environment, which we consider to be one of the most appropriate environments for rapid prototyping. The result of this stage was a system through which we were able to verify the technological aspects of the project.

The first prototype was used only for research, so we began developing our own application software. The following version was based on previous research and pushed into areas that did not address the initial prototype. The strategy was reviewed in 2006 and as a result, the final development was put into practise utilizing knowledge gained from the previous two stages. We also changed the development environment of PhoneCopy by transferring the project to Python environment and Firebird database.

In June 2007, we released an application server for public use and unlimited operation. Since then, our customers have had their data securely stored on our servers. During 2008, the development become stabilized in a form that enabled us to personalize the technology or customize the whole platform  for clients interested in the use of our technology as part of their solutions.
In 2009, we began a major redesign of our graphics and control applications. We also implemented a number of improvements and features that promoted the PhoneCopy platform to the the global level. The service is currently employed all over the world, with the amount of users steadily growing.

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Travel industry standard

Taking our knowledge of global distribution and airline systems into account, we decided to enter into the segment of special applications for this area in 2001. We have intended to create an application that would effectively reduce the maintenance and operation costs of systems for end-users. The initial version, which was a by-product of development for our affiliated company FRACTAL, had generated unexpected demand and we therefore decided to continue development and construct other versions. Our achievements have gradually become standard in this area.

Currently, we have almost 2,000 users, most of which are found within the EMEA (Europe, Middle East and Africa) area, to whom we ensure around-the-clock functionality. Additionally, we provide them second level support, technological development and integration of their own internal systems with our solutions. Besides the native development ground in our research and development center, we increasingly more often adjust the applications to the specific requirements of individual clients, based on the specific requirements of their markets. This growing user base gives us reasons to come up with more innovative features in the field, which eventually moves the standard of service in the area and brings us plenty of new users in an organic way.

Due to contractual obligations we are not able to include specific data for this project.

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Sodexo Pass Czech Republic Corp

In 2008, we began working on an innovative project Cafeteria "mojeBenefity.cz" for the global company Sodexo. We not only developed the application for them, but we also acted as consultants on the direction of development. We have gradually improved the initially simple application and expanded the portfolio of services offered. Our application has increased the attractiveness of Cafeteria which helped to promote the interests of Sodexo's potential clients in the utilization of this system of employees' benefits.

Our proactive approach has helped us create a homogeneous team, which together with the representatives of contracting authority guarantees the further innovation and rapid development of applications in relation to the final customers' needs.

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We created a transactional application core for Altworx, which was implemented in Erlang programming language due to scalability and stability requirements. In addition to the main implementation, we have also consulted on appropriate technology decisions. We have participated in their  system architecture design, in the development of their prototype solutions, the implementation of the prototype at the customer's premises and the subsequent stabilization of the final version. The resulting application is a comprehensive solution used in large implementations throughout the world.

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In 1997 we witnessed the birth of Czech Internet news, and set up an Internet Press called Notebooky.cz. The web site www.notebooky.cz featured daily news, reviews, tests and reports of mobile computing technology. Over time, it became an accessible source of knowledge on the Czech Internet. As interest soared for laptops, PDAs and other mobile devices, Notebooky.cz became widely known due to the traffic-surge from customers looking for information about these devices.  In order to cover reader demand, we opened a specialized e-shop, significantly increasing the economic stability of the entire project. As a side project we started to develop the content management systems and portal solutions. We consider this as the cornerstone of our further activities in this field.
After five years of Notebooky.cz operation, we sold the project to the well-established publisher MAFRA Corp. Notebooky.cz then became a part of their Technology News section under the heading Technet.

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We cooperated with Czech Courier management when they decided to design and launch a new project ekuryr.cz in 2000. In the beginning, we participated in a comprehensive concept, its development and implementation. Then, we were engaged in Internet advertising, the subsequent development and  detailed monitoring of processes and their transformation into other applications and information systems. This network is still fully responsible for the functioning of the whole company and provides service to all Czech Courier's customers.
Within the project we came up with several unique proposals and ideas that were able to move the entire application and also the customer handling to a higger level. Our application helped Czech Courier to distinguish its services from other courier services, so that within a short time ekuryr.cz has become synonymous with modern service and worked among the largest courier services throughout Prague. We are very proud of this project and are pleased that we acquired the confidence of Czech Courier.

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The Californian company Syncfony is based in Palo Alto, in the heart of Silicon Valley. It uses technology we developed to synchronize and backup data from users' mobile phones based on the SyncML protocol. The company was initially focused on users of Apple computers.  Project Syncfony offers native synchronization of data between Nokia smartphone and Apple computers that are running on Mac OS X.
As far as the users are concerned, they acquire wireless (OTA, or via GPRS, EDGE and 3G network) synchronization between mobile phones (based on Symbian OS) and their Apple computer.  As our technology is used, it provides Syncfony with a very stable and flexible platform, allowing them to enter the market of mobile services with high added value within a few months.

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